Conan Causes Shenanigans at Sam Adams

Conan O’Brien gets his own Willy Wonka style tour of Sam Adams, causing a few of his signature shenanigans at the brewery along the way.

During the tour, he got a beer history lesson from founder and brewer Jim Koch, saw some serious brewing facial hair, and tried to pocket some hops. He even attempted to “blend” his own beer during a tasting, which got a big thumbs down from Jim.

He released video of the tour this week. Check out the fun video below.

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Jess Baker

Jess Baker walked into a beer fest in 2010 and realized beer had come a long way from what her dad had been drinking since the 70s. She served as editor-in-chief of CraftBeer.com from spring 2016 to spring 2020, bringing you stories about the people who are the heartbeat behind U.S. craft brewing. She's a runner, a die-hard Springsteen fan, a mom who is always scouting family-friendly breweries, and always in search of a darn good porter.

CraftBeer.com is fully dedicated to small and independent U.S. breweries. We are published by the Brewers Association, the not-for-profit trade group dedicated to promoting and protecting America’s small and independent craft brewers. Stories and opinions shared on CraftBeer.com do not imply endorsement by or positions taken by the Brewers Association or its members.