New Belgium Adds Its Own Flair to This Season’s Fall Release Giving the Traditional Pumpkin Beer a Kick

Ft. Collins, Colo., August 5, 2013 – Adding the unexpected kick of cranberries gives New Belgium Brewing’s 2013 fall seasonal the kick it needs to take the traditional out of this pumpkin beer. Pumpkick Ale is brewed with plenty of pumpkin, cinnamon, nutmeg and allspice, but it is the healthy dose of cranberries that will have you sipping for more.

The aroma is full of spicy pumpkin, with a hint of cranberry and even lemongrass – another unexpected, but delicious addition to the beer. New Belgium added some oats to cream up the mouthfeel and the finish is quick and dry.

This fruity and malty sweet beer is complex, but not overwhelming and has a hefty dose of crisp tartness, making it a great complement to pumpkin pie this fall. It pours a rosy orange glow with light haze and cream-colored foam. Pumpkick is 6% ABV and 18 IBUs.

“Tis the season for baked goods, so why fight it, just pair it,” said New Belgium’s Master Blender and Sensory Specialist, Lauren Salazar. “The cranberries absolutely make a difference in this beer and is another great example of how we’ve used our Belgian roots to give a traditional style a different dimension.”

To find out if Pumpkick is sold near you, use the New Belgium Libation Location tool: http://www.newbelgium.com/beer.aspx. Pricing varies by location. You can also follow New Belgium on Facebook at http://www.facebook.com/newbelgium and Twitter @NewBelgium.

About New Belgium Brewing Company New Belgium Brewing, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, is recognized as one of Outside Magazine’s Best Places to Work and one of the Wall Street Journal’s Best Small Businesses. The 100% employee-owned brewery is a Platinum-level Bicycle Friendly Business as designated by the League of American Bicyclists, and one of World Blu’s most democratic U.S. businesses. In addition to Fat Tire, New Belgium brews eight year-round beers; Ranger IPA, Rampant Imperial IPA, Shift Pale Lager, Sunshine Wheat, 1554 Black Ale, Blue Paddle Pilsener, Abbey Belgian Ale and Trippel. Learn more at www.newbelgium.com.

###