December 4, 2013 – In a new agreement announced today, DESTIHL® Brewery, of Bloomington, Illinois, and Quail Distributing, of Phoenix, will join forces to distribute DESTIHL’s acclaimed and award-winning craft beer brands throughout the State of Arizona.
“The agreement with Quail represents an exciting opportunity for DESTIHL beers to be available outside the Midwest for the first time and in a market that we love and that has been pursuing our beers for quite some time,” says DESTIHL founder, Brewmaster and CEO, Matt Potts. “It also allows us to work alongside a distribution partner who has the utmost respect of the best independent retailers and chef-driven restaurants in Arizona that seek out unique beer styles like ours. This is an exciting opportunity for us to work with Quail and grow substantially together.”
In the near term, DESTIHL will focus first on the Arizona on-premise, draft beer market, and in the brewery’s typical fashion, it will release several beer brands, including its Belgian-style lineup such as Abbey’s Single, Tripel, Ambassador Am-Belgo Double Pale Ale, Clarice Belgian Dark Strong Ale, Nit Wit and its coveted and renowned, multi-award winning Saint Dekkera® Reserve Sour Ales, which are spontaneously fermented & long-term barrel-aged sour ales. The brewery will also release other fan favorites such as Strawberry Blonde Ale (its Spring-Summer seasonal and the bronze medal winner in the fruit beer category at the 2012 Great American Beer Festival®), DeadHead Double Red Ale, Hoperation Overload Double IPA, Black Angel Stout, Downstate Pale Ale, Vertex IPA, Tenebrous Black RyePA, Altercation, 120 Shilling Scotch Ale and its wood-aged Antiquity Rye Wine, with many more to come.
The brewery will also release, for the first time ever and just in time for the Arizona launch, the first beer in its new and exciting Wild Sour Series: a Berliner-style Weisse appropriately named Counter ClockWeisse since its Wild Sours are reverse engineered by starting with the wild/spontaneous cultures from its Saint Dekkera Reserve Sour barrels to naturally sour the beers in this series.
The brewery is also planning to begin canning its Abbey’s Single, Hoperation Overload Double IPA and Strawberry Blonde Ale in 12-ounce cans by the end of the first quarter of 2014, with bottles of special release beers arriving by or before next summer.
Scott Hendrix, Beer & Spirits Manager for Quail, said “We are excited to partner with Matt and his team at DESTIHL. This is a great fit for the brewery and for Quail since we are hand sellers and champions for brands that stand out and have a purpose, and DESTIHL certainly stands out as being unique and different than anyone else that we encounter. This is what we do as a company. Also, Arizona is a melting pot of people like me from the Midwest, and we are always looking for ties to our roots. Needless to say, we are very excited to introduce the DESTIHL brands to our accounts, and we are thrilled to be able to sell those brands throughout our State.”
DESTIHL’s keg rollout in Arizona will begin this month in mid-December, with a kickoff event at Papago Brewing Co. in Scottsdale on Thursday, December 19th from 6-8pm.
About DESTIHL
DESTIHL opened its first gastrobrewpub (DESTIHL Restaurant & Brew Works) in Normal, Illinois, in November 2007 and added its second gastrobrewpub in downtown Champaign in April 2011, where the company focuses on both artisan food and beers. DESTIHL’s 20,000sf production brewery in Bloomington, IL commenced operations on May 31, 2013 and includes a 25-barrel brewhouse, several large fermenters having a capacity of 10,000 barrels annually and 100,000 cubic feet of barrel-aging space. The brewery currently distributes its beers in Wisconsin, Illinois and Indiana.
About Quail Distributing
Quail started business over 15 years ago as a fine wine distributor that has expanded into the craft beer segment, bound by the idea that it could create a new kind of distributorship: to be a team, to work together for the common good, to always stay true to its passion, to work only with people it respects and enjoys, to be the hardest working distributor in the market, to be aggressive but not arrogant, and above all, to be honest and ethical. Quail distributes throughout the entire State of Arizona.
Share Post